SWOT Analysis on Non-Alcoholic Beverages - 1007 Words

Company Description and SWOT Analysis Sheryl Medford-Mark Professor Joaquin Angles Strategic Management July 16, 2015 Create your revised NAB Company. Freshi Inc. is an American multinational non-alcoholic beverage corporation headquartered in Purchase, New York, United States, with interests in the manufacturing, marketing and distribution of Gatorade and other products. Freshi was formed in 1956 with the merger of the Freshi-tea and Juicy, Inc. Freshi has since expanded from its namesake product Freshi to a broader range of food and beverage brands, the largest of which includes an acquisition of Topdrinks in 1998 and a merger with Leeds Oats in 2001, which added the Gatorade brand to its portfolio. The major product†¦show more content†¦Three types of risks Firstly, there is increased focus on negative health effects of soft drinks and unhealthy foods. The risk to our company is that persistent and continued emphasis on these effects may curtail soda and snack-food consumption. Soda makers are banding together to proactively tackle the issue. In selected cities next year, they will roll out vending machines that will not only display the number of calories in a container of soda, but also suggest a lower-calorie beverage option. Fast-food operators have mostly borne the brunt of the backlash against unhealthy foods. Secondly, there are legislation risks: A proposed soda tax aimed at curbing obesity could put increased pressure on PepsiCo. Capitalization Risk: Our credit rating was lowered due to the debt we took on to fund bottler acquisitions. The acquisitions and restructuring costs will pressure bottom-line growth in the short term and have the potential to lower return on investment and increase commodity cost pressures. Develop a SWOT analysis for your company. Strengths Product diversity Extensive distribution channel Corporate Social Responsibility (CSR) projects Competency in mergers and acquisitions 22 brands earning more than $1 billion a year Successful marketing and advertising campaigns Complementary product salespeople Proactive and progressive Weaknesses Over-dependence on major stores Low pricing Questionable practices Much weaker brand awarenessShow MoreRelatedMarketing Analysis : Marketing Audit Essay1049 Words   |  5 Pagescompetitors’ level of profitability †¢ Their number/concentration. †¢ Their relative strengths and weaknesses of competition. †¢ The marketing plans and strategies of our competition. There are number of tools and audits that can be used, for example SWOT analysis for the internal environment, as well as the external environment. Other example includes PEST and Five Forces Analyses, which focus solely on the external environment. In many ways marketing audit clarifies opportunities and threats and allowsRead MoreSwot Analysis : Pepsicos Competitors959 Words   |  4 PagesSimilar to the beverages industry, an increase of consumer awareness of health effects and government regulations is majorly impacting the snack industry. According to Henkes (2017), production costs will increase by at least 50% within the next 5 years due to new requirements and consumer trends such as the source of ingredients, nutritional values, organic, certified, health and wellness, and accountability. Despite the increasing costs, the most recent global survey, Snack Attack, indicatedRead MoreMission Statement : The Coca Cola Company Essay1587 Words   |  7 PagesProductivity: Being a highly effective, lean and fast-moving organization.† (The Coca-Cola Company , 2016). Company Description: The Coca-Cola company is a world renown company eminently known for its wide-range of non-alcoholic soft drinks. This company is a dominant beverage manufacturer and is currently selling in two-hundred countries while tailoring to each ethnic culture and background within each country. Coca-Cola currently holds four divisions within the company: Replenishment, HealthRead MoreSwot Analysis Of Coca Cola Company1249 Words   |  5 Pages SWOT and Strategy Evaluation Paper Esteban D. Romero PHL/320 March 23, 2016 Dr. David Aiken Company Overview The Coca-Cola Company is a leading giant in the soft drink manufacturing industry. The company creates, produces, distributes and markets non-alcoholic beverage syrups and concentrates to bottlers worldwide to produce soft drinks, and artificially carbonated beverages. 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The main purpose of the store is to serve non-alcoholic beverages like coffee and yogurts to the people in my neighborhood who will have travel almost a mile to get to the nearest beverage store. My Parlor is a neighborhood beverages store where customers can bring their families to have a thirst quenching non-alcoholic beverages, especially during the summer season. The word MY was chosen to give customers a kind of sense of ownershipRead MoreThe Industry Leaders Of The Non Alcoholic Beverage Market2117 Words   |  9 PagesThroughout this report, we will be exploring the strengths, weaknesses, opportunities, and threat for each of these publically traded companies. We will further compare and analyse the financial performance of these two industry leaders of the non-alcoholic beverage market. Background: Coca-Cola Company According to King, M., M., (1986), â€Å"In the early 1880’s, Dr. Pemberton had introduced what became an extremely popular drink in Atlanta, Pemberton’s French Wine Cola.† (p. 85) According to King, M.Read MoreCultural Brisbane Brewing Co : A Huge Impact On The Australian Population1548 Words   |  7 PagesSociological Brisbane Brewing Co has had a huge impact on the Australian population as well as the population in other countries in which it operates because it is a large employer and retailer of breweries such as alcoholic and non-alcoholic drinks. Due to its size and business scope it affects the lifestyles and lives of the people in the areas it operates. On the other hand beers are turning of and wines are becoming more popular, awareness on the effect of alcohol, decline of consumption on-Read MoreCoca Cola Marketing Plan Analysis1286 Words   |  6 PagesSummary The coca cola company is widely known as one of the world’s largest manufacturer and distributor of non alcoholic beverages, operating in more than 312 countries in the world and holds a licence to at least 500 beverages. This report presents a marketing plan for the Coca Cola company and analyses coca cola’s marketing strategies, marketing mix and also looks into the SWOT analysis. The history of Coca Cola began in 1886 when pharmacist John Pemberton from Atlanta mastered a flavoured syrupRead MoreAl Ahram Beverages1451 Words   |  6 PagesCase Analysis Al Ahram Beverages Company â€Å"2† By: Marmina Abdel-Malek 900 00 1809 Fall 09 â€Æ' I- Overview: ABC was a public company originally found in 1897, that has been nationalized in 1963, until it had been privatized in 1997 and acquired by the Luxor Investment group represented by Ahmed el Zayat as a CEO and board chairman. Luxor group is an American investment group focusing on investment more than the business itself. Zayat’s vision and objectives: Marinating local market dominance and transforming

Persuasive Essay My Portfolio - 1140 Words

My portfolio demonstrates that I lacked in argumentative purpose, execution, sentence structure, grammar, formatting, and clarity. However, my overall portfolio shows my quality in writing has increased and improved in those areas throughout the semester and overall became a better writer. Throughout this semester, I struggled with argumentative purpose. This really showed in essay one and two, but improved in essay three and four. In essay one, I struggled with communicating the argument to the reader which was the main purpose of the essay. However, i also struggled with describing Pearce’s argument without using a lot of quotes in my essay. Before i revised essay one, it failed to help the reader understand Pearce’s argument and i received a grade of 62. I realized that my essay lacked argumentative purpose when you wrote â€Å"Imagine your reader has not read pearce article yet. How can you explain to them so that they understand his major points and thesis. What details will they need that may be lacking here†(Appendix 1). In my revised essay, i explained Pearce’s main points of the essay and also made the argument clear for the reader to understand. I realized i improved on the argumentative purpose section in essay one when i receive d a grade of 98 and you wrote â€Å" Excellent revisions for Unit One. This draft is clear and does a wonderful job explaining the main points of Pearce’s essay. The object of this first unit is to describe the argument of the author without havingShow MoreRelatedMy Portfolio Is A Reflection Of The Two Best864 Words   |  4 PagesMy portfolio is a reflection of the two best essays that I wrote during the English 101 course during the 2016 spring semester. It contains my Media Analysis essay, â€Å"Imagine the Possibilities,† and my Research-based Academic Argument (RBAA), â€Å"Euthanasia.† These two essays are my best work, and were both improvements from the first essay that I completed for this class. With many hours being put into both of these papers, I worked hard to stay organized and have good research, both things that I previouslyRead MoreI Have A Good Writer949 Words   |  4 Pageslearned that I love the world and I have statistics. One of the mo st important things I have learned this year is that I have potential. I have potential to be a good writer. I have always loved writing and reading. Maybe it is because my mother imprinted it upon my brother and myself to read a lot. Perhaps it is because I truly love the smell and feel of books, or the release you get from writing out what you have been keeping inside. Either way, I have loved writing and reading, and this year IRead MoreI have been a student in English Composition II for one semester in which I have learned many700 Words   |  3 Pagesa writer. My writing skills have largely improved as well as my knowledge on how to make my claims depending on the type of audience and of course on what my claim is. 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The first skillRead MoreSample Learning Outcomes: Understanding the Functions of Essays1509 Words   |  7 Pagespurposefully in order to generate support writing†(Outcome 2), â€Å" To produce complex, analytic, persuasive arguments that matter in academic contexts†(Outcome 3) and lastly, â€Å"To develop flexible strategies for revising, editing, and proofreading writing.†(Outcome 4)All of these different writing outcomes are demonstrated within four of my essay’s that have been written and presented in my portfolio. At the beginning of my semester of writing I struggled to meet these quotas and had issues explaining and deliveringRead MoreThe Importance Of Writing781 Words   |  4 PagesAll throughout my public school education, the majority of my writing consisted of persuasive essays. While I have grown to become confident in my ability to produce this type of writing, when I started college, I felt lost writing research papers. 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Tikal Free Essays

With its plethora of palaces, altars, shrines, and soaring temples, Tikal may be the premier Maya site. For over 1,100 years, the Maya built here, expanding the site until it covered an area of 25 square miles. In its heyday, the city may have had 100,000 residents, and it was ruled by a single dynasty of over 39 successive rulers. We will write a custom essay sample on Tikal or any similar topic only for you Order Now The heart of the site is the Great Plaza, which is surrounded by the Central Acropolis, the North Acropolis, and Temples I and II.In the North Acropolis alone, 100 buildings lie piled atop one another. Temple I is 145 feet tall, but it is dwarfed by Temple IV. At 212 feet, Temple IV, built around A. D. 741, is the tallest pre-Columbian structure in the Western Hemisphere. Champey is located 11km to the south of Lanquin, in a valley with steep walls, surrounded by tropical humid forest. There is a 300m long limestone bridge, on top of which there are several natural pools of different sizes, filled with crystalline mountain spring water.The pools are 3-14 ft. deep. Underneath the bridge is the Cahabon River. At the end of the bridge, the water from the pools falls rejoining the river, forming a 40ft waterfall. The color of the water changes during the year depending on the season, sun and other natural factors, making for unique picture-taking opportunities. It is a beautiful place, often called idyllic. Copan is located in northern Honduras. The first descriptions of Copan appeared in a letter to King Philip II of Spain dated March 8, 1576.Home to the longest text in Precolumbian America, the stairway provides a history of Copan written in stone. More than 2,200 blocks rise from steps that recorded the history of the 16th ruler Yax K’uk Mo’. Carved out of greenish andesite makes this even more fascinating. Alter Q shows Yax K’uk Mo’ transferring power to the final ruler of Copan, Yax Pac. During Holly Week, Antigua Guatemala hosts the most beautiful religious celebration in the America, when huge processions wind their way through the town’s streets. The Spanish Colonial style permeates every part of the town: its houses, churches, squares, parks and ruins, also its traditions and folklore as well Copan Ruinas, a small and beautiful town just a few minutes from the Copan Mayan Ruins. It is a peaceful town that offers you all basic services you need to make your visit an enjoyable experience, such as hotels, restaurants, museums, handicrafts, and many other amenities. Just a few minutes away, the Copan Archaelogical Park, declared by UNESCO a Patrimony to Humanity, is waiting for you.Copan Ruinas is located on the Western side of Honduras, very near the border with Guatemala. It is only 12 km from the border crossing point of El Florido, and about 240 km from Guatemala City and 160 km from San Pedro Sula, which is the main Honduran gateway into Copan. http://www. semucchampey. com/en/semuc-champey. html https://www. cia. gov/library/publications/the-world-factbook/geos/gt. html http://www. pbs. org/wgbh/nova/maya/media/copa_01_q. html http://www. lonelyplanet. com/guatemala/practical-information/money-costs http://mayaruins. com/yucmap. html How to cite Tikal, Papers

SOLAR ENERGY THE ENERGY OF THE FUTURE About 47 Essay Example For Students

SOLAR ENERGY THE ENERGY OF THE FUTURE? About 47 Essay SOLAR ENERGY THE ENERGY OF THE FUTURE? About 47 per cent of the energy that the sun releases to the earth actually reaches the ground. About a third is reflected directly back into space by the atmosphere. The time in which solar energy is available, is also the time we least need it least daytime. Because the suns energy cannot be stored for use another time, we need to convert the suns energy into an energy that can be stored. One possible method of storing solar energy is by heating water that can be insulated. The water is heated by passing it through hollow panels. Black-coated steal plates are used because dark colours absorb heat more efficiently. However this method only supplies enough energy for activities such as washing and bathing. The solar panels generate low grade heat, that is, they generate low temperatures for the amount of heat needed in a day. In order to generate high grade heat, intense enough to convert water into high-pressure steam which can then be used to turn electric generators there must be another method. The concentrated beams of sunlight are collected in a device called a solar furnace, which acts on the same principles as a large magnifying glass. The solar furnace takes the sunlight from a large area and by the use of lenses and mirrors can focus the light into a very small area. Very elaborate solar furnaces have machines that angle the mirrors and lenses to the sun all day. This system can provide sizeable amounts of electricity and create extremely high temperatures of over 6000 degrees Fahrenheit. Solar energy generators are very clean, little waste is emitted from the generators into the environment. The use of coal, oil and gasoline is a constant drain, economically and environmentally. Will solar energy be the wave of the future? Could the worlds requirement of energy be fulfilled by the powerhouse of our galaxy the sun? Automobiles in the future will probably run on solar energy, and houses will have solar heaters. .